A&E reality show offers business tips for start-ups
New Jersey fans of the hit cable TV reality show "Duck Dynasty" may watch the show to be entertained by the Robertson family's antics as they balance their favorite activity - hunting - with their duck call business. However, as odd as it may seem, there are some lessons to be learned from this famous family business. Don't be fooled by the long beards - start-ups looking to expand their business may want to follow the tips from these successful businessmen.
The problem with many new businesses is that they want to grow too quickly, too soon. It's great to have dreams and ambitions, but expanding too soon can leave a company doomed for failure. In fact, a study showed that 75 percent of start-ups failed because of scaling problems. Hiring employees is not cheap and it doesn't make sense to hire dozens of employees before the company gets off the ground. Instead, focus on a lean operation and hire only passionate employees.
It's also a good idea to have a company brand. Don't fall into the trap of trying to be identical to every other company. A new business should not be afraid to stand out. It should develop its own culture, but with boundaries. It's perfectly acceptable to have company perks, but at the same time employees should be productive.
Next, be careful when hiring family and friends. Business owners may think they are doing their loved ones and themselves a favor by hiring them, but having these people involved in both work and personal lives can be awkward. These people should share the company's passion for success. Otherwise, they can be a detriment to the company. In any case, a contract should be in place to prevent any legal issues.
Source: Mashable, " 3 Startup Hiring Lessons from 'Duck Dynasty'," Josh Tolan, July 6, 2013